Insights

Stay ahead of the game with our expert insights of all things AI, and our weekly news round-up, covering all the latest developments across the industry.

AI Marketing Insights & Strategies

In-depth analysis, strategies, and actionable insights from Bangkok8 AI experts to help you leverage AI for marketing success.

Mistral Large 3: Europe's 80% Cost‑Cut AI Just Landed on AWS, Azure, and Your Marketing Stack

France's Mistral AI just dropped Large 3—an open‑weight, Apache‑licensed model with 256K context, 94‑language fluency, and pricing that undercuts GPT/Gemini by 75–80%. Within 48 hours it landed on AWS Bedrock, Azure, IBM watsonx, and HuggingFace. For agencies drowning in API bills and vendor lock, this is your escape hatch—if you move fast.

December 9, 2025 7 min read

The $15,000 Standoff: The Hidden Cost of the Agentic Economy

The promise of Agentic AI is efficiency, but a recent "infinite loop" incident between two autonomous agents reveals a dangerous gap in our infrastructure. We analyze the first major financial crisis of the agent era.

November 21, 2025 4 min read

AI Won't Steal Your Job, But A Marketer Using AI Will.

The debate is over. AI isn't coming for your job, but the marketer who masters it is. This is the 2025 playbook that winning marketers are using to gain a decisive competitive advantage in content strategy, generation, and personalization.

November 5, 2025 4 min read

The Great AI Money-Go-Round: Is the Boom Eating Itself?

Beneath the AI industry's explosive growth lies a controversial "circular financing" model where billions in investment flow directly back to the investors. Is this a necessary strategy to fund a revolution, or is the AI boom creating a bubble that's about to burst?

October 28, 2025 5 min read

Weekly AI News Roundup

Stay updated with the latest AI developments, tool launches, and industry trends. Published every Sunday with the most important news from the week.

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